Users will soon have a new feature that enables them to reduce the volume of AI-made videos appearing in their feeds. This step comes as the service disclosed that it currently hosts over 1 thousand million AI videos.
Trial and Implementation
The new functionality is in a pilot phase over the coming weeks before a global launch. This shift comes amid a rise in content created by AI, driven by new content generation software.
The Broader AI Trend
Studies have shown that nearly a tenth of the most rapidly expanding channels on a competing service primarily display clips produced artificially. A large amount of this material is deemed “AI slop”, a term for poor-quality, bulk-generated content that is typically nonsensical or bizarre.
Based on user feedback that many people appreciate content created using AI tools, including AI artwork to informative clips, and we intend to offer the community the ability to increase or decrease of that, based on their own likes,” said a company executive.
Volume and Proportions
The platform disclosed that there are currently 1.3bn videos on its service labeled as AI-generated. In total, over 100 m pieces of content are uploaded to the service daily, making AI-generated material a relatively small portion of its overall inventory.
Customizing Your Feed
Viewers will be capable of decrease or raise the volume of artificial media they view by opening the topic control feature in the platform and choosing AI-made media. Further subjects that can already be controlled under the tool cover politics, fashion, aesthetics, and choreography.
Platform Guidelines
The platform’s policies require users to tag lifelike AI-made content, and it forbids harmful AI impersonations of public figures or critical incidents. Any believable artificial content that is unmarked can be taken down under its community policies.
Additionally, the platform will now attach an AI-generated watermark to content produced via its proprietary AI systems, or flagged by an cross-platform project for identifying content made by AI. This action is intended to deter users from trying to bypass the labeling process.
Educational Initiatives
The platform is also launching a two million dollar AI literacy fund for specialists and organizations to produce learning resources about ethical AI use. This project will support non-profit groups specializing in training coding and technology.
Content Safety Approach
TikTok has justified its content review process, during debate over plans to cut jobs for hundreds of content moderators in Britain. TikTok is planning to reduce a significant number of roles in its content moderation division in the UK capital, with trade unions and digital protection specialists voicing alarm that people are being substituted by AI moderation.
A senior executive clarified that people-led review would remain essential, but automated tools can protect employees by removing the most distressing content before it gets reviewed by people. The platform announced a significant reduction in explicit and harmful content seen by safety staff over the last 12 months due to reliance on its automated systems.
“We think that it’s essential to combine staff and AI to maintain a secure environment,” the official commented. “We’ll have humans as part of that process, but we further consider it’s extremely critical to reduce exposure to dangerous material as rapidly, which is the area in which a extensive automated help is proving valuable process content quickly.”
